Like many politicians, I became aware of the growing importance of Internet tools in public life. Computer promised to revolutionise the rules of political discourse: we would finally be able to develop a point of view rather complex without being interrupted by a reporter pressed, we respond directly to questions of citizens, we would react as we hear about such or such topics without having to go through the rigid and binding frameworks of the traditional media and, most importantly, we finally meet "real people", not just the militants already convinced. Many of us have enthusiastically throw ourselves: in a few months, we have seen flourish sites, blogs, forums, chats ... Today, there is not an opinion leader who has internet strategy.

Prior to the first official film of Al Gore, "An Inconvenient Truth", and meet the former future president of the United States, Dominique Voynet went to meet the first half of viewers of the film, at the meeting of 14 hours, film adjacent to its headquarters in his presidential campaign. The candidate spoke so impromptu, in the street with each other and have a coffee with those who had a little more time.